How Small Hotels Increase Direct Bookings with a Booking Engine
Introduction
In today’s highly competitive hospitality market, small and independent hotels are becoming increasingly dependent on Online Travel Agencies (OTAs) to attract guests. Platforms like Booking.com, MakeMyTrip, and Expedia provide visibility—but at a cost. Rising OTA commission fees, often ranging from 15% to 30% per booking, are cutting deeply into hotel profit margins and limiting long-term growth.
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